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1 农电同价对营销工作的主要影响1.1 农村用电的特殊性决定了同价后的负效益 农村地域广阔,负荷密度低,线路损耗大,用电量小,用电季节性强,流动用电设备点多面广且分散,随意性大,用电量极其有限。同价后各项成本的增幅将远高于销售收入的增长幅度,企业利润也会因销售收入的艰难增长而不断减少,从根本上讲,农村居民照明用电同价后,其社会效益明显,但经济效益显亏。
1 The main impact of rural electricity with the same price on marketing 1.1 The particularity of rural electricity determines the negative benefits of the same price Broad rural areas, low load density, large line losses, low power consumption, seasonal strong electricity, mobile Electric equipment point wide and scattered, arbitrary, power consumption is extremely limited. After the same price increase of various costs will be much higher than the growth rate of sales revenue, corporate profits will be due to the difficult growth of sales revenue and continue to decline, fundamentally speaking, rural residents lighting the same price after the electricity, its social benefits obvious , But significant economic loss.