论文部分内容阅读
随着信息技术的发展和经济社会的进步,大数据时代已悄然到来。对大数据的有效利用将成为企业提高核心竞争力和抢占市场先机的关键。企业管理者需要更新观念,认清态势,高度重视大数据的相关工作,增强分析和处理数据的能力,通过整合数据,提炼有效信息,协助改进企业营销、生产等环节,提升企业竞争力。
With the development of information technology and economic and social progress, the big data era has quietly arrived. The effective use of big data will become the key to improve the core competitiveness of enterprises and seize market opportunities. Business managers need to update their concepts, get a clear picture of the situation, attach great importance to big data related work, and enhance their ability to analyze and process data. They can improve their competitiveness by integrating data, refining effective information, helping improve business marketing and production.