我国中西部地区幅源辽阔,历史文化底蕴厚重,民族风情众多,是中国旅游发展迅速成长的地区。随着中国旅游开始由观光型向休闲度假型转变,旅游者对中西部地区旅游产品的要求也随之提高,加之中西部地区大中城市的迅速发展,居民的旅游需求也呈现出多样化。但是,在探讨 The vast central and western regions of our country are rich in historical and cultural backgrounds and are rich in ethnic customs. They are areas where the rapid development of tourism in China is growing. As China’s tourism began to change from a sightseeing type to a leisure and vacation type, its demand for tourist products in the central and western regions also increased. Coupled with the rapid development of large and medium-sized cities in the central and western regions, residents’ travel needs also showed diversification. However, in discussion