美国知名企业家利普顿经营的食品店家喻户晓。他十分注重利用各种别开生面的广告招徕顾客。他的广告招术夸张、新奇,而且不断变化,吸引了众多的消费者,生意十分红火。起初,为了打开经营局面,利普顿请了全国有名的漫画大师维利·洛宾哈特,每星期为食品店的橱窗画一幅吸引人的漫画。为了看漫画,商店的门前总是挤 The well-known American business owner Lipton runs a well-known food court. He places great emphasis on using a variety of creative ads to attract customers. His ads are exaggerated, novel, and constantly changing, attracting a large number of consumers, business is booming. Initially, in order to open the business, Lipton invited the famous comic book artist Willie Lobinhart to draw an appealing cartoons every week for the grocery store’s window. In front of the comics, the front of the shop is always crowded