论文部分内容阅读
与往年高高在上的荔枝价格不同,今年刚进5月,大中城市每斤荔枝价格便开始在3～5元的低价位徘徊,果农收入打了折扣不算,还要发愁货卖谁家。与此同时,由于销售渠道等原因,广大非荔枝产区的农村孩子可能至今还不知荔枝为何物。而类似这样的情况,可以说是目前农村市场流通状况的一个缩影。 如何衔接横亘在农民与市场之间的物流不畅,农村是否需要连锁商业,如何在现有条件下发展农村连锁业,用先进的连锁业态去改造农村传统商业,成为人们关注的话题。
Litchi prices higher than in previous years, this year just entered the May, large and medium-sized cities per kilogram of litchi prices began to 3 to 5 yuan in the hovering low, fruit farmers did not discount the discount, but also worry about who sell goods. At the same time, due to sales channels and other reasons, the majority of rural children in non-lychee producing areas may still not know why litchi is. A situation similar to this can be described as a microcosm of the current circulation in rural areas. How to connect the poor logistics between peasants and the market, whether rural areas need chain commerce, how to develop the rural chain industry under the existing conditions and transform the rural traditional business with the advanced chain industry pattern have become the topics that people are concerned about.