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最近,正当伊利、蒙牛等内蒙古牛奶与深圳牛奶“打”得不亦乐乎的时候,又一内蒙古品牌-锡林高勒牛奶杀入深圳市场。近年来,内蒙古牛奶企业纷纷看好深圳市场,伊利牛奶和蒙牛牛奶先后抢摊深圳。据内蒙古锡林高勒乳业有限公司深圳机构-蒙高利公司总经理苏和透露,伊利牛奶和蒙牛牛奶目前在深圳牛奶市场占有的份额达到30%-35%。苏和介绍说,锡林高勒乳业有限公司位于内蒙古自治区锡林郭勒草原,是当地行业调整和牧种改良的龙头企业,公司自有草原15万亩,有自养奶牛2000头,到明年年底奶源自给率将达到80%,目前年处理纯奶能力3万吨。锡林高勒牛奶目前主打北京和深圳市场,他们的口号:“真正草原,真正牧奶”,突出其大草原的纯绿色食品的优势,要分深圳牛奶市场的一杯羹。他们还雄心勃勃地筹划拓展广州、广东其他城市以及周边省会城市的发展计划。
Recently, while Yili, Mengniu and other Inner Mongolia milk and Shenzhen milk, “play” was overwhelming, another Inner Mongolia brand - Xilin Gol Milk into the Shenzhen market. In recent years, Inner Mongolia milk enterprises have been optimistic about the Shenzhen market, Yili milk and Mengniu milk has grabbed Shenzhen. According to Inner Mongolia Xilin Goller Dairy Co., Ltd. Shenzhen agency - Mongolia and Mongolia, general manager of Su said the milk, milk and milk in Mongolia, Erlian milk market in Shenzhen share of 30% -35%. Su and introduced that Xilin Goller Dairy Co., Ltd. is located in Xilin Gol Grassland in Inner Mongolia Autonomous Region, is the adjustment of the local industry and animal husbandry improved the leading enterprises, the company owns 15 million mu of grassland, self-raising cows 2000, to the end of next year milk Self-sufficiency rate will reach 80%, the current annual capacity of processing pure milk 30,000 tons. At present, Xilin Gol Milk mainly targets the markets of Beijing and Shenzhen. Their slogan is “Real Grassland, Real Sheep Milk”, highlighting the advantages of its pure green food in the prairies and sharing a slice of the Shenzhen milk market. They also ambitiously planned to expand the development plans of Guangzhou, other cities in Guangdong and surrounding capital cities.