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全国第四届企业创新与公关策划成果可观全国企业创新与公关策划研讨会,在烟台举行的第四届年会上,收到来自江苏、湖南、内蒙、山东、黑龙江、河北、浙江、新疆、辽宁等18个省市(区)作者的论文、策划方案和成功案例106篇,包括公关策划,经营策划和求变创新三个方面的内容。从中评审出20篇获奖作品,获一等奖的湖南衡阳啤酒厂公关部主任刘显辉写的《从成功的案例看企业公关》文章理论联系实事,颇有见地,受到与会代表好评,浙江大学
The Fourth National Enterprise Innovation and Public Relations Planning Achievements Significant National Enterprise Innovation and Public Relations Planning Symposium was held in Yantai, the fourth annual meeting, received from Jiangsu, Hunan, Inner Mongolia, Shandong, Heilongjiang, Hebei, Zhejiang, Xinjiang, Liaoning and other 18 provinces (autonomous regions) author’s thesis, planning programs and success stories of 106 articles, including public relations planning, business planning and innovation in three areas. Judging from the 20 award-winning works, won the first prize of Hunan Hengyang Brewery Public Relations Director Liu Xianhui wrote “From the successful case of enterprise public relations,” the article theory to contact with facts, quite insightful, well received by delegates, Zhejiang University