企业文化与高绩效营销团队据统计,目前全国邮政专职营销人员的数量已突破10万人,实现的营销业绩占总收入的10%以上,营销人员个人的营销业绩平均为70万元/年,邮政营销团队正呈现出团队人员趋于年轻化、业绩逐年提升、业绩占比不断扩大的特点。但在与先进企业的营销团队对标中,如与安利集团、华为公司、太平洋保险等公司的营销人员每年几百万元的高销售业绩比较可以发现,邮政的营销团队和人员无论在业绩、人员年龄结构、团队建设等方面都存在较大差距。如何打造高绩效的邮政营销团队呢?先进企业的高绩效营销团队所依靠的其中 Corporate culture and high-performance marketing team According to statistics, the current number of full-time postal sales staff in the country has exceeded 100,000 people, the achievement of marketing performance accounted for more than 10% of total revenue, marketers personal marketing performance average 700,000 yuan / year, The postal marketing team is showing the characteristics that the team members tend to be younger, their performance is improving year by year, and their performance proportion keeps expanding. However, in comparison with the sales teams of advanced enterprises, such as the sales performance of several million yuan each year to marketers such as Amway Group, Huawei, and Pacific Insurance, the postal marketing team and personnel, regardless of their performance, Staff age structure, team building and other areas there is a big gap. How to create a high-performance postal marketing team? Which of the advanced business’s high-performance marketing teams rely on