一本宣传册页,一个主题,一个故事。产品的宣传册页,顾名思意就是企业为了让更多的消费者了解企业的产品所做的说明产品的小册子,当然可以是一张纸,也可以是一本小册子。本文将以LG所推出的“美学家电”理念为例,解读设计理念在设计中的呈现方式。之所以以此为例,是因为从08年开始,白色家电市场已不再是白色的天下,而LG更是这场风波的推动者,并由此创造了高附加值的白电产品。 A brochure page, a theme, a story. Product brochures page, as the name suggests is the company to allow more consumers to understand the company’s product description of the product brochure, of course, can be a piece of paper, it can be a booklet. This article will take LG ’s “esthetic appliances ” concept as an example to interpret the design concept in the design of the presentation. The reason for this as an example is that from 2008 onwards, the white goods market is no longer a white world, and LG is the driver of the storm, and thus create high value-added white goods.