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高等职业教育承担着为电商行业提供电子商务活动的应用型人才的任务。目前高职院校的电商人才培养还不能有效满足社会的需求,教学过程中存在着一些亟待解决的问题,本文分析了电商专业的人才培养目标,以此为切入点深入探讨了教学过程中存在的问题并提出了有针对性的解决方案。这对高职院校培养能适应社会的需要的专业技能人才和提高学生的综合素质具有重要的意义。
Higher vocational education undertakes the task of providing applied talents for the e-commerce industry. At present, the cultivation of e-commerce professionals in higher vocational colleges can not effectively meet the needs of the society. There are some problems to be solved urgently in the process of teaching. This paper analyzes the training objectives of e-commerce professionals as an entry point and probes into the teaching process In the existing problems and put forward a targeted solution. This is of great significance for vocational colleges to cultivate professional and technical personnel capable of meeting the needs of the society and to improve the overall quality of students.