“偷东西时请抬头,微笑,监视器正对着你呢!”某天上午,一位身着高级西装的中年男子正在曼哈顿中心区一家商店的化妆品柜台前徘徊。他是这家商店的副董事长,也是损失规避部的副部长。“损失规避”的意思就是尽量避免一些人为损失,这些损失蚕食着零售业利润:据美国佛罗里达大学开展的零售业安全调查显示,2006 “Please look up when you steal something, smile, and the monitor is facing you!” One morning, a middle-aged man dressed in an advanced suit is bowing in front of a cosmetic counter in a store in downtown Manhattan. He is the vice chairman of the store and the deputy director of the loss aversion department. “Loss of avoidance” means trying to avoid some human losses, which erode the profits of the retail industry: According to the retail industry safety survey conducted by the University of Florida, 2006.