做好事,同时赚钱对于许多社会问题,前期预防比后期补救更为有效,可是政府常常缺乏这部分经费投入。时下,医疗、养老保险以及失业、青少年怀孕等社会问题都可以通过社会预防性项目得到解决。但是在许多国家,相应的资金却相形见绌,因为政客们不愿意把纳税人的钱放在这种不能立竿见影甚至没有保证的项目上。于是,通过市场融资解决社会预防性工作资金开始兴起。比如,国外出现的新型社会责任债券,既能够为企业家和个人提供投资渠道,也收到了良好的社会效果。在英国,伦敦私募基金公司“社会财政”推出的新型投资产品“社会影响 Doing Good While Making Money For many social issues, prophase prevention is more effective than late remedies, but the government often lacks this portion of funding. Nowadays, social issues such as medical care, pension insurance, unemployment and teenage pregnancy can all be solved through social preventive projects. However, in many countries, the corresponding funds are dwarfed by the fact that politicians are reluctant to put taxpayers’ money on projects that can not be immediate or even guaranteed. Thus, the financing of social prevention through market financing began to rise. For example, the new type of socially-responsible bonds that emerge abroad can not only provide investment channels for entrepreneurs and individuals, but also receive good social effects. In the United Kingdom, London private equity firm ”social finance “ launched a new type of investment ”social impact