20世纪90年代以来,在市场大潮的激荡和影视、网络等媒介的冲击下,文学期刊逐渐陷入举步维艰的困境。与此同时,一些身处边缘的边地期刊却逆流而上,迅速崛起,成为文坛一道亮丽的景观。本文以《南方文坛》为个案,通过对其崛起过程的考察,探讨边缘文学期刊在市场化语境中的生存之道。 Since the 1990s, under the impact of the tide of the market and the influence of the media such as film, television and the internet, literary journals have gradually plunged into difficult struggles. In the meantime, some marginal journals have risen countercurrently and rapidly emerged as a beautiful landscape in the literary world. This paper takes Southern Literary World as an example and investigates the rising process of marginal literature periodicals in the context of marketization.