深度报道作为“重要情况让人们知道,重大问题经人们讨论”的报道方式,深受受众欢迎,也成为某些媒体的立报、立台之本。但是,反观许多媒体,某些标榜的深度报道却没有达到应有的深度。本文从媒体的所处的外部环境和自身素质两方分析此种情况产生的原因,指出为新闻立法和实行新闻专业主义的必要性。 Deep coverage as a “important situation to let people know that major issues discussed by people,” the way the news, by the audience, has also become a newspaper in some media, the foundation of the country. However, on the contrary, many media, some advertised in-depth reports did not reach the depths. This article analyzes the reasons for such a situation from both the external environment of the media and its own qualities, and points out the necessity of legislation and press professionalism for the news.