农合机构进军财富市场,在客户关系管理方面应讲求产品组合、市场营销、风险管理的策略财富管理业务正在蓬勃兴起,特别是在大中城市以及经济活跃的县域城区。农合机构可以发展农村财富管理业务为突破口,提升客户关系管理水平,从而扩大服务功能 Agricultural cooperation agencies to enter the wealth market, customer relationship management should focus on product mix, marketing, risk management strategy Wealth management business is booming, especially in large and medium-sized cities and economically active county urban areas. Rural cooperative institutions can develop rural wealth management business as a breakthrough point to enhance the level of customer relationship management, thereby expanding service functions