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核心视觉形象,主要是针对大型艺术作品创作而言,包括以体育场(馆)为代表的大型广场艺术和以大会堂、大剧院为代表的大型舞台艺术。它以巨大的单纯和强烈的视觉冲击形成人们的注视焦点。作为一种独特的艺术语言陈述方式,它体现着创作主体的创作理念,构成了艺术作品的表现风格,营造出艺术作品的美学意蕴。所以,核心视觉形象,对于一部大型艺术作品的成败,起着关键和决定性的作用。
The core visual image is mainly for the large-scale creation of works of art, including large-scale square art represented by sports stadiums and large-scale stage arts represented by the City Hall and Grand Theater. It forms the focus of attention with a huge simple and intense visual impact. As a unique way of expressing artistic language, it embodies the creative concept of the main body of creation, forms the performance style of artistic works, and creates the aesthetic implication of artistic works. Therefore, the core visual image plays a crucial and decisive role in the success or failure of a large-scale work of art.