先讲一个先知先觉的故事:2009年,现统一大陆区总经理刚上任统一方便面业务时,做了三件事:一是大家熟知的力推老坛酸菜;二是多数人不知道的砍掉了大约5个亿的毛利低于盈亏平衡点的产品(占总销售额超过20%);三是同期慢慢培育汤达人等换挡产品。过去,我们只看到了老坛酸菜的成功,实际上,统一提前做了大家应该做的事。所以,我们看到,统一与主要竞品 First talk about a prophetic story: In 2009, is the unified mainland general manager just took the reunification of instant noodles business, did three things: First, we all know the push Laoyan pickled cabbage; the second is most people do not know cut About 5 billion gross margin below the breakeven point of the product (total sales of more than 20%); third is gradually cultivate the tandard and other shift products over the same period. In the past, we only saw the success of Laodian pickled cabbage, in fact, unification did what everyone should do in advance. So, we see that unity and major competing products