论文部分内容阅读
绵阳市具有十分丰富、独特的旅游资源,其旅游业是四川省旅游格局中十分重要的组成部分,在全省各地州市中位居第二,对绵阳市社会经济的发展起着积极的促进作用。但由于多种因素影响,至今尚未对绵阳旅游业从战略的高度予以认识和规划,在一定程度上制约了绵阳市的旅游发展。本文正是在这样的情况下,以有关产业发展、旅游管理等理论为指导,采用系统研究的方法,对绵阳旅游发展战略进行了探讨。
Mianyang City has a very rich and unique tourism resources, the tourism industry in Sichuan Province is a very important part of the composition of tourism in all provinces and cities across the province ranked second in the social and economic development in Mianyang played a positive role in promoting effect. However, due to a variety of factors, Mianyang tourism has yet to be recognized from a strategic height and planning, to a certain extent, restricted the development of tourism in Mianyang. Under the circumstance of this kind of circumstance, guided by the theories of industrial development and tourism management, this paper adopts the method of systematic research to discuss the development strategy of tourism in Mianyang.