医院作为一个特殊行业,已经成为社会舆论和新闻媒体关注的焦点之一。与此同时,近些年各种医院危机事件层出不穷。新媒体改变了传统媒体的传播方式,并对事件的发生、发展、结束有着重要的影响。文章重点论述了新媒体时代信息传播方式的新变化,以及正确处理方法在医院危机事件中的实践与应用,进一步讨论在新媒体时代中如何正确处理医院危机事件。 As a special industry, the hospital has become one of the focuses of public opinion and news media. In the meantime, various hospital crises have emerged in recent years. New media has changed the mode of transmission of traditional media and has an important impact on the occurrence, development and end of the incident. The article focuses on the new changes in the way of information dissemination in the new media era as well as the practice and application of the correct approach in hospital crises, and further discusses how to correctly handle hospital crises in the new media era.