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中国首家拥有NIKEiD Studio的NIKE旗舰店于2008年5月1日在上海隆重开幕。继2007年NIKEiD Studio在纽约、伦敦、大阪和巴黎开张后,上海成为全球第五家拥有同样配置的城市。NIKE上海旗舰店的开业适逢2008奥运会来临之际,所以店内的布置充满了浓郁的奥运氛围,欢快而活泼的运动气息感染着店内的每一位顾客。旗舰店分为地面一层和地下一层,是NIKE公司全球第一家概念旗舰店。所有当季的产品按照篮球、训练、跑步、网球、足球、户外、运动生活和儿童分为8个系列,创新的摆放陈列,非常方便消费者辨识,更易于自由组合与搭配。
China's first NIKE flagship store with NIKEiD Studio on May 1, 2008 grand opening in Shanghai. Following the opening of NIKEiD Studio in New York, London, Osaka and Paris in 2007, Shanghai became the fifth city in the world to have the same configuration. NIKE Shanghai flagship store opening coincides with the advent of the 2008 Olympic Games, so the layout of the store is full of rich atmosphere of the Olympic Games, lively and lively sports atmosphere infected with every customer in the store. Flagship store is divided into ground floor and underground layer, is the world's first concept NIKE flagship store. All season's products are divided into eight series according to basketball, training, running, tennis, soccer, outdoor, sports life and children. The display is innovative and convenient for consumers to identify and make it easier to mix and match freely.