《引爆点》是《纽约客》怪才格拉德威尔的一部才华横溢之作。他以社会上突如其来的流行潮为切入点,从全新角度探索了控制科学和营销模式。格拉德威尔走访了宗教团体、高科技公司以及全球最优秀的推销员,他分析了几种有利于开创流行潮的性格特征,剖析了种种极具感染力的事件并阐明背后的导火索,揭示出引发流行并保持势头的原则和方法。 Tipping Point is a talented work by Gladwell, a New Yorker geek. He started with a sudden upsurge in society and explored control science and marketing models from a completely new perspective. Gladwell visited religious groups, high-tech companies and the best salespersons in the world. He analyzed several personality traits that helped to create a boom, dissected the incredulous events and clarified the fuse behind , Revealing the principles and methods that lead to fashion and maintain momentum.