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乱贴乱涂的小广告已严重困扰着城市的面貌,有些人形象地称它为“城市的牛皮癣”。北京作为国际性都市同样受到这种东西的困扰,非法张贴、发放、涂写小广告已严重影响了城市环境建设整体水平,降低了城市品位,背离了城市精神文明建设;因此治理小广告对城市建设和城市管理规划及构建和谐社会都具有重大意义。本文在对北京市小广告现状调查研究基础上,从不同角度对小广告的治理措施进行了探讨。
Small messy ads have seriously haunted the city’s face, some people vividly call it “the city of psoriasis.” As an international city, Beijing is similarly troubled by this kind of thing. Illegal posting, distribution and advertising of small advertisements have seriously affected the overall urban environmental construction and lowered the city’s quality, deviating from the construction of urban spiritual civilization. Therefore, And urban management planning and building a harmonious society are of great significance. Based on the investigation and study of the status quo of small advertisements in Beijing, this paper discusses the management measures of small advertisements from different angles.