汽车营销实训基地是中职学校开展汽车营销实践教学、培养汽车营销人才的主要场所。中职学校理实一体化汽车营销实训基地建设应注重以下几个方面:深化校企合作,共同开发实训项目;注重实训基地环境建设,营造良好的职业氛围;创新管理方法,加强实训基地内涵建设;狠抓内涵建设,提高专业教师职业能力。 Automobile Marketing Training Base is a vocational school to carry out the practice of automotive marketing teaching, training of automotive marketing personnel the main venue. The construction of practical and integrated auto marketing training base in secondary vocational schools should focus on the following aspects: deepen the cooperation between schools and enterprises, and jointly develop training programs; pay attention to the construction of environmental training base and create a good working atmosphere; innovate management methods and strengthen Training base connotation construction; pay close attention to connotation construction, improve the professional ability of professional teachers.