高水平的用户体验为产品市场成功的关键,很多学者对用户体验的测量进行了研究,但是这些方法仍不足以完全反映用户体验水平。本实验以智能手机为研究对象,在不考虑品牌差异的情况下,研究不同设计水平智能手机引起的脑电成分差异。实验结果表明,用户体验水平较低的智能手机图片较用户体验水平高的智能手机图片诱发的N1/N2成分波幅大。N1/N2成分可用于区分不同智能手机产品的设计水平,事件相关电位(event related potentials)技术可能成为测量产品用户体验水平的一种新方法。 The high level of user experience is the key to the success of the product market. Many scholars have studied the measurement of user experience, but these methods are still not enough to fully reflect the level of user experience. In this study, the smart phone as the research object, without considering the brand differences, the study of different design levels caused by smart phones EEG differences. The experimental results show that the amplitude of N1 / N2 components induced by smart phone pictures with low user experience level is higher than that of the user experience level. The N1 / N2 component can be used to differentiate the design of different smartphone products, and event related potentials can be a new way to measure the user experience of a product.