有人说,数字时代无论对于中国品牌还是对于中国广告界,都是一次机会——那就是与国际最具竞争力的公司站在同一起跑线上的机会,那么我们怎样利用这个机会呢?成功营销杂志社特别邀请了尚扬互动、灵锐媒体等4A公司代表,广告主代表,专业市场监测机构代表以及营销专家共同展开了讨论。 Some people say that the digital age is an opportunity for both the Chinese brand and the Chinese advertising industry - that is, the opportunity to stand on the same starting line with some of the most competitive companies in the world. How can we take advantage of this opportunity? Successful Marketing Magazine The agency specially invited Shang Yang Interactive, Lingrui Media and other 4A company representatives, advertisers representatives, professional market monitoring agencies and marketing experts to discuss.