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客户是什么?MBAlib上给出的解释是:客户是指通过购买个人或企业的产品或服务满足其某种需求的群体,即跟个人或企业有直接经济关系的个人或企业。这样的解释或许太过复杂,在笔者看来,简言之,如果A购买B的东西,A就是B的客户。那对B来说,A意味着什么?这就是本文所要探讨的问题。企业如何看待客户?这个问题背后的含义其实是企业赖以生存发展的核心商业模式。从传统通信角度来看,客户
What is a customer? The explanation given by MBAlib is that a customer is a group that meets one of their needs through the purchase of a personal or business product or service, ie, an individual or business that has a direct economic relationship with the person or business. This interpretation may be too complicated, in my opinion, in short, if A buys B, A is B’s customer. What does A mean for B? This is the issue to be explored in this article. How to treat customers? The meaning behind the question is actually the core business model for survival and development of enterprises. From the perspective of traditional communications, customers