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连锁超市的概念最先起源于国外的商品零售行业,沃尔玛就是零售业连锁概念最典型的代表,同时也是最大的受益者。在商品零售领域连锁加盟的形式显然是大获成功,但作为传统电脑厂商的八亿时空把连锁经营的理念搬到IT行业来,其可行性如何?我们通常的疑虑就是电脑作为一种“高档消费品”,真的可以象食品服装一样在超市里买卖吗?它的质量和价格又何以得到保证?
The concept of supermarket chains first originated from foreign retail trade. Wal-Mart is the most typical representative of retail chain concept and the biggest beneficiary. The form of franchising in the retail arena has obviously been a success, but as the traditional computer maker’s 800 million space-time to the concept of the chain moved to the IT industry, its feasibility? Our usual concern is that the computer as a “high-end Consumer goods ”, really like food and clothing in the same supermarket to buy and sell it? Its quality and price is guaranteed?