2005年12月31日,二十多位专家学者以及《铁色高原》的制片方、营销方济济一堂,对2005年压轴电视剧《铁色高原》所起到的社会意义、全新的营销模式等话题进行了一场头脑风暴。在中国电视艺术家协会研究部主任张德祥的认为,以往虽然国内也有一些电视剧注重推广和营销,但基本上是 December 31, 2005, more than 20 experts and scholars, as well as the producer of “Iron Plateau”, marketing partners, the 2005 finale drama “Iron Plateau” played a social significance, a new marketing model The topic was a brainstorm. Zhangde Xiang, director of research department of China Television Artists Association, thinks that in the past, although some domestic TV series also focused on promotion and marketing, basically