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在从传统的汽车维修业向现代汽车维修业转变的过程中,汽车维修企业的经营理念也应随着经营行为的逐步市场化而发生深刻的变化,并不断发展。经营理念是汽车维修企业的灵魂,贯穿于整个企业的经营全过程,支配着企业的一切经营活动,决定企业的生存和发展。1 经营战略观念经营战略是汽车维修企业为求得长期持续发展,实现本企业经营目标,通过对外部环境和内部条件的全面评估后,从企业全局出发作出的较长期的总体性的谋划和根本对策。
In the process of changing from the traditional automobile maintenance to the modern automobile maintenance, the management philosophy of automobile maintenance enterprises should also undergo profound changes and develop continuously with the gradual marketization of business operations. Business philosophy is the soul of car repair business, runs through the entire business process, dominate the business of all business activities, determine the survival and development of enterprises. A business strategy concept Business strategy is the vehicle maintenance company in order to obtain long-term sustainable development, to achieve the business objectives, through the external environment and internal conditions of a comprehensive assessment, starting from the enterprise overall long-term overall plan and the underlying Countermeasures.