新生入学教育中的职业定位教育作为新生入学教育的重要内容,对大学生形成正确的大学观、职业观具有十分重要的意义。高职教育是以就业为导向的高等教育,因此高职院校新生入学教育应该充分体现自身特色。高职入学教育中的职业定位教育应该从学生自身身份、专业发展方向和个人职业愿景三个方面对高职院校新生开展。 As an important part of freshmen ’s enrollment education, vocational orientation education in freshmen’ s enrollment education is of great significance to college students in forming the correct concept of university and profession. Higher vocational education is employment-oriented higher education, so freshmen education in vocational colleges should fully reflect its own characteristics. Vocational education in higher vocational education should be carried out from the aspects of student’s own identity, professional development direction and personal career vision to the freshmen of higher vocational colleges.