格兰仕工作人员在和市场人员接触的过程中搜集到了几个鲜活的例子。通过这些例子,你会发现,这些案例中的人和事其实都是你所熟悉的,但其中所蕴含的深意,很可能为你忽略了。一分钟的价值某日,负责微波炉终端管理的杨卫萍走进一家大型商场准备买面膜,一进门是玉兰油的专柜,她看都没看,因为她认为玉兰油是大众品牌,不太适合自己。她问门口的迎宾小姐:“请 Glanz staff collected a few fresh examples in their contact with marketers. Through these examples, you will find that the people and events in these cases are all you are familiar with, but the implication that it contains, it is likely to ignore you. One-minute value One day, Yang Weiping, who oversees the terminal management of microwave ovens, walked into a large shopping mall to buy a facial mask. The entrance to Olay was her counter, and she did not look at it because she thought Olay is a popular brand and not suitable for her. She asked the welcome lady at the door: "Please