更新设计思想　强化选题竞争力张兴强图书的竞争关键是选题竞争。选题的竞争在很大程度上取决于选题设计思想。因此要重视市场经济条件下图书选题设计思想的转变和更新。一、选题设计的资本地位选题设计思想是智力资本，它决定着出版社效益的好坏。选题设计应当成为社长、... Update the design idea to strengthen the competitiveness of the topic selection Zhang Xingqiang book competition is the subject of competition. The competition for the topics depends largely on the design of the topics. Therefore, we should pay attention to the change and renewal of the design ideas of the books under the condition of market economy. First, the design of the title of the title of the title design theme of intellectual capital, which determines the effectiveness of the press. Topic design should be president, ...