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纵观整个眼镜行业的线上销售市场,最有料可报的宠儿当属隐形眼镜,其线上销售已经博得满堂彩。中国隐形眼镜线上市场潜力巨大,越来越多的隐形眼镜品牌商加快了线上布局的脚步,虽然日本本国禁止在网上销售隐形眼镜,但日本隐形眼镜品牌Sincere(新视野光学)却赶在2017年正式通过电商渠道进入中国,上线官方微信商城,支持在线购买。从线上布局规模与销售战况来看,博士伦、强生、海昌、海俪恩等几大隐形品牌商在电商平台的布局中凭借其专业与高
Throughout the entire optical industry online sales market, the most dazzling information is undoubtedly the darling of contact lenses, the online sales have won full house. Chinese contact lenses online market has great potential, more and more contact lens brands to speed up the pace of online layout, although Japan prohibits the sale of contact lenses online, but Japan contact lens brand Sincere (New Vision Optical) but in time In 2017, it formally entered China through the e-commerce channel and launched the official WeChat online shopping mall to support the online purchase. From the online layout of the scale and sales of combat situation, Bausch & Lomb, Johnson & Johnson, Haichang, such as several large invisible brands in the layout of the e-commerce platform with its professional and high