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广播电视报在广播电视业改革的过程中应运而生、顺运而昌,与电台、电视台互为补充、相互依存。然而,广播电视报办的成效并不尽如人意,其根本原因是,尚未明确广播电视报自身的特性并进一步发挥特长,导致盲动与困守。广播电视报只有明确自己的特性,根据这一特性来调理机体,开掘优势,拓展报业,才有正确的定位,才会具有真正的生命力。
The radio and television newspaper came into being in the process of the reform of the radio and television industry. It goes smoothly and smoothly, complementing and interdependence with radio and television stations. However, the effectiveness of radio and television newspapers is not satisfactory. The fundamental reason for this is that the characteristics of radio and television newspapers have not yet been clearly defined and their potentials have been further developed, leading to blindness and obstruction. Radio and television only have their own characteristics clearly. According to this characteristic, the body can be tempered, the advantage can be dredged, and the newspaper can be expanded. Only in this way can we have the correct position and have real vitality.