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随着新媒体的发展,报纸行业发展处于下行阶段,如何在当前的社会环境下,实现报纸行业的破局,成为传媒行业发展的一大难题。多年来,通过纸媒进行信息传递的房地产行业信息,怎样在新媒体时代进行发展,讨论热度也升温。本文主要从房地产行业报纸的内涵入手,对影响其管理发展的几个方面入手,讨论房地产行业报纸经营中的主要因素。
With the development of new media, the development of the newspaper industry is at a downward stage. How to break the newspaper industry under the current social environment has become a major challenge for the development of the media industry. Over the years, the real estate industry through the media to convey information on how to carry out the development in the new media age, the discussion heat up. This article mainly starts with the connotation of real estate industry newspaper and starts with several aspects that affect the development of its management. It also discusses the main factors in newspaper business of real estate industry.