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7月31日,通用汽车亚太区原市场营销副总裁、上海通用前执行副总裁刘曰海正式出任福特汽车(中国)有限公司营销副总裁,负责福特在华销售、市场策略方面的策略工作,业务涉及两个合资公司——长安福特、江铃福特以及林肯品牌,向福特亚太汇报。1958年出生的台湾人刘曰海在中国汽车营销界可谓名声显赫。早年,在获台湾中国文化大学工程学学士学位后,刘曰海于台湾福特六和汽车股份有限公司服务15年,相继在产
On July 31, Liu Yuehai, former vice president of marketing for General Motors Asia Pacific and former executive vice president of Shanghai General Motors, officially became the vice president of marketing of Ford Motor (China) Co., Ltd., where he was responsible for the strategic work of Ford’s sales and marketing strategy in China, Business involves two joint venture companies - Changan Ford, Jiangling Ford and Lincoln brand, report to Ford Asia Pacific. Liu Yuehai, a Taiwanese born in 1958, is known for his reputation in China’s auto marketing industry. In his early years, after receiving a bachelor’s degree in engineering from Taiwan’s China University of Culture, Liu Yuehai served for 15 years on Taiwan’s Ford Liuhe Automobile Co., Ltd., one after another