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同一套家具,在京城的所有卖场都是标价一致、折扣一致,但是各大卖场的最终成交价却显现出了区别。其中的奥秘就在于各大卖场自身的促销政策。事实上,家具的明码实价实施后,原先老百姓看重的和品牌“讨价还价”几乎成为摆设,卖场的营销优惠成为决定是否淘到“便宜”的关键。
The same set of furniture, all the stores in the capital are the same price, the same discount, but the final price of the supermarkets are showing a difference. One of the mysteries lies in the hypermarkets own promotion policy. In fact, the implementation of the plain code of furniture, the original people valued and brand “bargain ” almost become a display, the store’s marketing concessions become the key to decide whether Amoy to “cheap ”.