木智工坊是一个成立仅三年时间的独立家具品牌,创始人赵雷毕业于清华大学建筑系。他的思维带有建筑人的缜密与理性,对自我有着冷静的分析与认知,因不希望受固于当今时代下设计行业“大多数情况下乙方缺少话语权”的被动角色,所以在经过考虑和权衡之后,选择了“原创家具设计”作为未来的奋斗目标。从决定开始转行直至第一件他认为“可以售卖的家具”问世,经历了一年多的时间。这段时间里他对家具的历史、构造、工艺等等方面进行了大量的学习研究与不断地试验、改进。终于,当首批100件衣帽架问世,短短三个月便销售一空;第二批他推出五款家具设计,生产了150件,仅一个多月就再次断货。在互联网上,木智工坊有着几万名热衷于其家具设计的粉丝,有时候一张设计图纸就能引发上百人的参与讨论。 Wood Chi Workshop is an independent furniture brand established only three years time, founder Zhao Lei graduated from Tsinghua University Department of Architecture. His thinking, with carefulness and rationality of the architect, has a calm analysis and cognition of the ego. He does not want to be influenced by the passive role of the design profession under the present age. In most cases, Party B lacks the right to speak. After consideration and trade-off, we chose “Original Furniture Design” as our future goal. From the decision began to change until the first piece he thought “furniture for sale ” came out, after more than a year. During this time he conducted a lot of study and research on furniture history, structure, technology and so on, and constantly tried and improved. Finally, when the first batch of 100 coat racks came out, they sold out in just three months. In the second installment, he launched five furniture designs and produced 150 pieces, which were sold out again in just over a month. On the Internet, Wood Chi Man has tens of thousands of fans keen on their furniture design, and sometimes a design sheet can trigger hundreds of people involved in the discussion.