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广告要动之以情。在营销视域下广告的情感化设计对企业愈发显露出积极的意义。本文旨在通过基于营销层面从顾客对商业化网络传媒广告的基本要求、营销视域下商业化网络传媒广告的情感化设计的积极影响等方面进行探讨,提出如何将情感化设计融入商业网络传媒广告中的建议。
Advertising to move in love. Emotional design of advertising in the marketing perspective has become more and more positive for enterprises. The purpose of this paper is to discuss how to integrate emotional design into the commercial network media by discussing the basic requirements of customers on the commercial network media advertisement based on the marketing level and the positive influence of the emotional design of the commercial network media advertisement in marketing perspective, Ad in suggestion.