作为平面设计的主要设计风格之一,简约风格的运用是通过对色彩、图形、文字三大平面设计要素的简化来使得艺术作品的特色愈加鲜明、外在造型愈加丰富,并凭借着其独特的艺术特性和广泛的应用范围受到人们的一致欢迎。本文立足于简约风格的概念和特征,从简约色彩、简约图像和简约文字在平面设计中的具体应用来对此展开研究。 As one of the main design styles of graphic design, the use of simple style makes the features of the artwork more vivid and enriched by the simplification of the three major graphic design elements of color, graphic and text, and by virtue of its unique The artistic features and the wide range of applications are unanimously welcomed by people. Based on the concepts and features of minimalist style, this article starts with the concrete application of simple color, simple image and plain text in graphic design.