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中国加入世界贸易组织后,家电企业将遇到前所未有的挑战。对此,国内的家电企业早有预感,一些有长远眼光的企业如TCL在东南亚精心准备,练兵多年,如今已经初见成效;海尔在美国投资设厂,格力挺进巴西……这些都是国内家电真正参与国际化竞争的先声。 在竞争的同时,国内家电企业与国际家电巨头的合作也愈加密切。诸如近1年来,海尔与三洋,长虹与GE,TCL与松下、飞利浦,美的与东芝,海信与住友等等的合作。更有甚者,TCL今年在进行股份制改造时,引入了东芝、住友、金山、南太、Pentel等战略投资者,通过资本纽带,国内家电企业与外资企业的合作更为密切。
After China joins the World Trade Organization, the household electrical appliance enterprises will encounter the unprecedented challenge. In response, the domestic appliance business has long been a premonition, some long-term perspective of enterprises such as TCL carefully prepared in Southeast Asia, training for many years, and now has begun to bear fruit; Haier investment in the United States to set up factories, Gree advance into Brazil ...... These are domestic appliances Truly participate in the forefront of international competition. At the same time of competition, the cooperation between domestic appliance enterprises and international appliance giants is also getting closer. For example, nearly a year, Haier and Sanyo, Changhong and GE, TCL and Panasonic, Philips, Midea and Toshiba, Hisense and Sumitomo cooperation. What is more, TCL this year, joint-stock reform, the introduction of Toshiba, Sumitomo, Jinshan, South Pacific, Pentel and other strategic investors, through capital ties, domestic appliances and foreign-funded enterprises more closely.