善于处理公关事务的企业家,征服消费者往往并不需要用强硬的手段。他只需要对消费者坦诚,示以善意、责任心,真心为消费者着想,真正做到让消费者满意,就可以化干戈为玉帛,妥善地建立和维护良好的公共关系。这就是最为高明的公关谋略。 Entrepreneurs who are adept at dealing with public relations often do not need tough tactics to conquer the consumer. He only needs to be honest with consumers, showing goodwill, responsibility, and sincerely for the sake of consumers, so that consumers can truly satisfy themselves, they can turn their backs on their laurels and properly establish and maintain good public relations. This is the most clever public relations strategy.