公共关系是一门新型的应用性学科,是对大学生进行公关素质教育的一门重要课程。目前全国大多数高校都开设了公共关系必修课、选修课,并且已有16所高校设置了公关关系本科专业。课题组受中国高等教育协会公共关系教育专业委员会委托对上海交通大学、华东师范大学等19所院校的公共关系教学情况和学生公关素质发展状况进行了全面调查。这篇调查报告,目的明确,方法得当,数据充分,分析透澈,诸多建议颇有参考价值,很值得一读。 Public relations is a new type of applied discipline, which is an important course in public relations quality education for college students. At present, most colleges and universities in the country have set up public relations compulsory courses and elective courses, and 16 universities have established undergraduate public relations programs. The task force commissioned by the Public Relations Education Commission of China Association of Higher Education commissioned a comprehensive survey of public relations teaching and the quality of students’ public relations at 19 institutions including Shanghai Jiao Tong University and East China Normal University. This survey report has clear objectives, proper methods, adequate data and thorough analysis. Many suggestions are worthy of reference and are worth reading.