作为桐乡市和嘉兴市的重点规模企业,新凤鸣集团股份有限公司2011年的销售额达119亿元,利润7.8亿元。但就是这样一家正在准备上市的规模以上大型企业,在面对着招工难、招工贵、成本增长过快、利润率下滑的行业整体现状的情况下,也感受到了实实在在的压力。生产平稳盈利大幅下滑 As a key enterprise of Tongxiang City and Jiaxing City, Xinfengming Group Co., Ltd. achieved sales of 11.9 billion yuan in 2011 with a profit of 780 million yuan. However, such a large-scale enterprise that is going to be listed on the market is feeling the real pressure in the face of the current situation of the industry as a whole, such as difficulty in recruiting workers, expensive recruitment, rapid growth of cost and falling profit margin. Steady decline in the production of a steady profit