农产品从产出到零售商的销售物流过程中一系列环境变化(如温度、湿度等)及时间对农产品的价值和质量会产生影响,进而也会使其价格发生变化。在此动态环境中,零售商为了获取最大利润而如何对农产品定价这是至关重要的问题。本文基于EPC系统,提出了一个以零售商获取最大利润为目标的农产品动态定价模型。 A series of environmental changes (such as temperature, humidity, etc.) and the time during the process of agricultural product distribution from the retailer to the sales logistics affect the value and quality of the agricultural products, which in turn can cause the price to change. In this dynamic environment, how retailers price their produce for maximum profit is a crucial issue. Based on the EPC system, this paper presents a dynamic pricing model of agricultural products with retailers gaining the maximum profit.