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近年来跨媒体的牡丹江传媒集团、跨地区跨媒体的佛山传媒集团的出现,以及2006年底省会城市成都成立的多媒体成都传媒集团,让我们看到城市发展的强大推动力正在促进媒体改革、创新。这种力量在那些城市化进展较快、传媒业相对落后的地级市表现得更为明显。经济较发达的地级市中,媒体合作必定同媒体竞争一样,成为推动报业创新的源动力,是推进报业优化资源配置、促进报业进步的新亮点。一、媒体和城市互相依存、促进,媒体的竞争与合作都是推动进步的力量全国地市报的大发展是上世纪80年代。党的十一届三中全会召开前夕,全国地市报不到100家,从1978年-1989年,新办了近百家地市报,复刊的也有近百
In recent years, the cross-media Mudanjiang Media Group, the cross-regional cross-media Foshan Media Group, and the multimedia Chengdu Media Group established in the capital city of Chengdu in the end of 2006 show us that the strong impetus of urban development is promoting media reform and innovation. This kind of power is more obvious in prefecture-level cities where urbanization progresses rapidly and the media industry is relatively backward. In prefecture-level cities with more developed economy, media cooperation, like the competition in the media, must have become the driving force behind press innovation. It is also a new bright spot in promoting the allocation of newspapers and optimizing the allocation of resources and promoting the progress of newspapers. I. Interdependence of media and cities, promotion and media competition and cooperation are all the forces that will make progress. The great development of the municipal newspapers all over the country was in the 1980s. On the eve of the Third Plenary Session of the 11th CPC Central Committee, less than 100 local newspapers were reported in the country. From 1978 to 1989, there were nearly 100 new local newspapers and magazines, and nearly a hundred newspapers