在品牌日渐成为现代企业竞争的重要手段的时代,我们现在的煤炭企业应充分挖掘其煤炭的文化内涵,进行宣传和推介,创出自己的品牌。那么,我国古代有哪些煤炭被文人墨客和名人所吟咏、记载,比较知名呢?请看本期的《煤史钩沉》栏目…… In the era when the brand is gradually becoming an important means of modern enterprise competition, our current coal companies should fully explore the cultural connotation of their coal, conduct propaganda and promotion, and create their own brand. Then, what coals in ancient China were deceived and recorded by literati, artists, and celebrities, and are more well-known? Look at the column of “Coal History of Coal” in this issue...