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刚刚从美国进入中国大陆市场的美国丽讯科技把一款价值15,000元左右的LV1投影机按11,000元左右出货！此举一出,市场反应相应强烈。自2002年4月15日以来,不到半个月的时间,丽讯科技的LV1这款产品在北京、上海的专营店形成热销局面。本就数量有限的纪念机种在这短短的时间里几近倾销。从各经销商的统计中,有一个惊人的发现,LV1本是一款商用机种,而购买这一产品的消费群体中,个人消费者占去了大半的份额。这似乎也暗合了2002年投影机市场的发展潮流,除了商用市场,家用市场所具的发展潜力日益显现出来。
Lixi Technology, which just entered the Chinese mainland market from the United States, shipped a LV1 projector worth about 15,000 yuan to around 11,000 yuan! With this move, the market responded strongly. Since April 15, 2002, in less than half a month, Luxun Technology’s LV1 product has become a hot seller in specialty stores in Beijing and Shanghai. This commemorative model with a limited number was dumped in this short time. From the statistics of various dealers, there is a surprising discovery that LV1 is a commercial model, and among consumers who purchase this product, individual consumers account for most of the share. This also seems to be in line with the development trend of the projector market in 2002. Apart from the commercial market, the development potential of the home market is increasingly evident.