Shanghai Mode Lingerie and Interfilière Shanghai Interview with Marie-Laure Bellon-Homps, Intima Asi

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Madame Bellon-Homps,the Interfilière Shanghai and Shanghai Mode Lingerie trade shows celebrate an important anniversary this year.What do you make of these past 10 years? Launching these shows 10 years ago was quite a challenging experience but our vision was accurate,in designing a strong meeting platform for the industry,focused solely on the lingerie and beachwear markets.We are extremely proud of bringing together every year in October all the key industry players,who recognize this event now as the reference event of the industry in China for the world and the other Asian countries.In your opinion and as a trade show organizer,how has the Chinese market evolved and how have you had to adapt as a trade show over this past decade? Madame Bellon-Homps, the Interfilière Shanghai and Shanghai Mode Lingerie trade shows celebrate an important anniversary this year.What do you make of these past 10 years? Launching these shows 10 years ago was quite a challenging experience but but vision was accurate, in-designing a strong meeting platform for the industry, focused solely on the lingerie and beachwear markets.We are extremely proud of bringing together every year in October all the key industry players, who recognize this event now as the reference event of the industry in China for the world and the other Asian countries.In your opinion and as a trade show organizer, how has the Chinese market evolved and how have you have to adapt as a trade show over this past decade?
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