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信息技术的发展,移动终端的更迭与普及,导致以微博、微信及各类APP为主的微传播朝代来临,为适应用户的需求,资源传播随之进行碎片化,以适应在移动终端上的传播,因此“海报也疯狂”APP伴随着“海报疯狂”微信公众号诞生了。“《海报也疯狂》资源展示与游戏互动APP”的开发,是面对广大的电影爱好者、美术爱好者及设计爱好者,使电影这个视频形式通过平面展现出来,使用户更容易接受。此款APP的开发,不仅仅宣传了电影海报资源,更对海报的设计元素进行了深入的剖析。
The development of information technology and the change and popularization of mobile terminals have led to the advent of micro-communication dynasties focusing on Weibo, WeChat and various types of APP. In order to meet the needs of users, resource dissemination is followed by fragmentation to adapt to mobile terminals Therefore, “poster is crazy ” APP accompanied by “poster crazy ” WeChat public number was born. “” Poster is crazy “resource show and game interactive APP ” development, is the face of the majority of movie enthusiasts, art lovers and design enthusiasts, the film this form of video through the plane to show, make the user more receptive . This APP development, not only promote the film poster resources, but also on the poster design elements in-depth analysis.